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Privacy policy

Last updated 10 November 2026

This policy explains what MyArchive collects when you visit MyArchive or buy from it, why we collect it, who we share it with and what you can ask us to do.

What we collect

  • At checkout: your name, email address and mobile number.
  • From your payment: the payment reference and payment method that Cashfree sends us. Your card, UPI or bank details go to Cashfree, never to us.
  • Automatically: your IP address, your browser details (user agent) and the campaign details in the link you arrived from (UTM parameters).
  • Cookies: a session cookie and a security cookie that make checkout work, and the Meta Pixel cookies (_fbp and _fbc) that measure our Facebook and Instagram ads.

Why we use it

  • To take your payment through Cashfree and confirm it.
  • To show your download links, email them to you with your receipt, and answer your support requests.
  • If you start a checkout and don't finish paying, to email you about it, no more than three times in all. Every such email has an unsubscribe link, and once you use it we don't send another.
  • To protect checkout and download links from bots, fraud and misuse.
  • To measure our ads. When you start a checkout or complete a purchase, we tell Meta about it. Your email address, mobile number and first name are sent only in scrambled (hashed) form, together with your IP address, browser details and Meta cookie IDs.

Who we share it with

  • Cashfree Payments, to process your payment.
  • Meta Platforms, to measure our ads, as described above.
  • Cloudflare, whose Turnstile check protects our forms from bots.
  • Our email provider, to deliver our emails to you.

We do not sell your information.

How long we keep it

  • Paid orders are kept so you can download your files again and for our accounts and tax records.
  • Checkouts that were never paid are anonymised after 90 days: we remove the name, email address, mobile number, IP address, browser details, campaign details and cookie IDs.
  • If we email you about an unfinished checkout, we keep your email address and the date we wrote, so we never send more than three. If you unsubscribe, we keep your address on our unsubscribe list so we never email you again.
  • Payment notifications received from Cashfree are deleted after 90 days.
  • Records of which pages were opened from which IP address, kept to understand our traffic, are deleted after 90 days.

Your choices

  • You can block or delete cookies in your browser settings. Checkout needs the session cookie to work.
  • You can ask us for a copy of the information we hold about you, or ask us to correct or delete it, unless we must keep it for our accounts.

Contact

For anything about this policy or your information, contact us.